My book is a 29-essay pamphlet created by my Freshman Inquiry professor Jamie Ross. It has no title aside from the class name, UNST 192/193G- The Work of Art. The essays cover a variety of artistic disciplines, including photojournalism, photography, movies, music, tattooing, traditional paint-based artwork, billboard design, and poetry. However, it does not teach the reader how to create art with different artistic mediums. It discusses art’s influence on culture, society, and politics, and vice versa. Racism, personal worldviews, cultural morality, and bias will affect artistic expression. A few essays, such as Carlos Castaneda’s Journey to Ixlan, explain this mentality directly instead of analyzing a specific medium. However, I have only presented a generalized description of the pamphlet. I have summarized it to match the overarching theme of my Freshman Inquiry class only so I could describe it in one sentence. These essays would have nothing in common if I did not link them to my class philosophy. I believe it is appropriate to treat each essay as a stand-alone document. It makes the subject matter easier to analyze, and I don’t need to bother cramming a large amount of information into one project. If I were to summarize the entire pamphlet and condense it into a single idea, I would need to write an essay longer than this proposal.
I chose to alter this pamphlet simply because I don’t need it. Since I don’t want to regret altering a book I could possibly read again, I picked the book I was least likely to re-use. I haven’t read it since Jamie’s class ended, and I will definitely not re-read it again. It consumes shelf-space and collects dust. The pamphlet has an additional advantage of multiple books in one; I can generate a greater variety of altered book ideas by responding to a few essays about a certain subject, or analyzing the pamphlet as a whole. I can also remove unwanted material easily.
I intend to convey my personal reaction to individual essay from the pamphlet. I will examine how I felt after reading each essay, and communicate that feeling through design elements I have learned in class. Since the subject matter changes with the essay, my personal reaction will change accordingly. Sometimes my reaction is raw emotion, such as apathy, surprise, disgust, anger, or confusion. At other times, I may want to express a more complex idea, such as pity, acknowledgement, agreement, or disagreement. I will not analyze the subject of any essay beyond my personal feelings.
Since my altered book relies on expressing emotion, designing a piece that visually expresses these reactions will be my biggest challenge. I will use the inherent moods of various hues as a base for developing each design. Dark gray would represent boredom, while light gray would represent apathy. A red color would indicate I responded to the essay with either anger or discomfort. A full black shade symbolizes depression. However, I will use multiple colors for most of my reactions, which are often more complex than red “anger” or black “depression.” This is where my piece becomes complicated, because there are no universally accepted color harmony schemes to represent complex emotions like pity or admiration. Visualizations of a complex emotion require careful consideration of both the individual colors and the overall color composition. The overall scheme needs to convey the emotion successfully. In order to do this, I must successfully manipulate the distribution and proportional amount of color, interactions between color, and color balance. The individual colors are a key part of that; I must purposely decide the intensity, value, and inherent mood. While I could initially decide to express “admiration” with pink, orange, and a small amount of gray, I would need to arrange these colors in a composition that actually conveys this feeling. These compositions should also incorporate line and shape into the design. I could turn the gray sections into a line, but how I choose to draw that line will affect the entire mood of the piece. Should the line be rectilinear or curvilinear? Thick or thin? Composed of a single paintbrush stroke, or several? I must make many of these design decisions before I start creating my final project, while making sure each decision leads to a satisfactory result. This project will be a test of how well I can convey emotion using various elements of design.
As I plan my book, I will also need to practice designing with color and working with the color design techniques introduced in class. I can always review class texts to improve in this area, study my previous art projects to improve mistakes, research color-theory tips and tricks on the web, and analyze color schemes from other art pieces as examples of possible techniques I could use. I can also approach my research by studying the emotional impact of different techniques used in non-representational art pieces. These pieces make the best study materials; I can easily analyze how the elements of line, shape, value, and color work together to create emotional impact. ArtStor, an online artwork database, has an expansive supply of art pieces I can analyze.